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    Marketing Lab Blog is updated weekly with fresh new material, to help your business stay ahead of the curve.
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    Give Your Website A Personal assistant. Here’s how our chatbot software can help you!

    We all know that each market has customers that demand information fast and if they can’t find the answer to what they are looking for then guess what, they have probably gone somewhere else to look for it. What if you could have a personal assistant that never took a break, that could instantly deal with customer questions, point them in the right direction and prompt them with support 24 hours a day, 7 days a week? Well now you can.

    Eliminate Time Wasters andqualify leads on your website without the use of boring forms

    The reasons why chat bots have become so powerful is because marketing companies like us, have the opportunity to build and optimise them to suit. What this means is, that we give the bot purpose, we give it intuitive and powerful triggers that can curate information, answer questions and capture leads within the conversation.

    The gold mine of secrets in understanding your customer

    Uncovering details about your target customers can be a very long and time-consuming process. With the use of the chat bot function, every conversation that takes place on your site is filled with insight and detail relating to your target audience. By gaining this one on one feedback from your prospects, you are able to identify areas in communication you are lacking, better serve potential customers in areas in which you excel and open the door for new opportunities which may be presented.

    The Bots Features

    Increase Conversions

    There are two types of people in this world, those who will dive deep into a website to find what they are looking for and those who simply want to be told where to look. Chat bot allows you to curate information and instantly serve customers to the areas they want to be on your site. By doing this you are able to get prospects to important product pages, information, video tutorials and form capture pages, in half the time. By doing this you increase the amount of conversions that are likely to happen on your site.

    Lead Generation

    By having an intuitive and powerful chat bot on your site, you have the ability to gather 33% more leads than contact forms. The secret lies in the conversation, users instantly feel as though they are being served with a tailored customer experience making them more comfortable when being prompted to leave their details.

    Powered By A.I

    Each conversation is gathered and stored into the unique back end of the system, where customer profiles are created. The more interactions the customer has with your business the more data and understanding the bot has when dealing with a similar customer in future. The data can also be exported to a CRM where it can be used to create a tailored and impacting marketing campaign which is more likely to have a higher success rate.

    Bots Run 24/7 on your site – Automated

    Let’s do the math on what it may cost to have someone work the live chat feature on your website… it will require numerous hours to have someone dedicated to respond…this will amount to a lot of money. The good news is, that our chatbot runs on its own. Due to the high level of intuitiveness and A.I capabilities there is little to no maintenance at all. It is happy to serve customers whenever they require information, so you can sleep easy at night knowing your customers are getting the service they require.

    Stay in the loop

    Marketing Lab Blog is updated weekly with fresh new material, to help your business stay ahead of the curve.